Companies that design websites are getting rich doing things you can easily do on your own with the proper knowledge. Do not fall for this. Instead, learn the tricks yourself. Start by reading these tips below to get a handle on design.
Do not use pop-ups. There is not a person out there who will want to visit a website and get overwhelmed with pop-up ads. Many people will close a site immediately if it uses pop-ups, even if it’s a site run by a well-known brand or company. Avoid annoying your customers, by staying away from these irritating advertisements. If the host you uses forces these pop-ups on you, you may want to consider looking for a new host.
Use a tracking service, rather than displaying your visitor counter for all to read. Many websites still display their counters, yet they do not serve any real purpose. There are many high quality tracking services available, and some are even free. Use these instead of showing off how many people visit you.
To help you design a more professional looking site, do not include an image in the page background. A background image screams low quality site, plus these site usually take forever to load. When you are going for a more professional look, the last thing you want is your visitors waiting forever because images are still loading on your pages.
Learn how to use colors to influence your readers. Every color has a certain feeling that it can induce. For example, using black backgrounds or images could bring up feelings of depression and darkness. The use of a color like yellow is associated with happiness. Take the time to read up on the psychology of colors when determining your site’s color scheme.
Take the time to do keyword research. You need to focus on giving your audience good information, but keywords will help you gain a customer base. To make sure that people find your website more easily, you’ll need to learn what keywords are and how to use them effectively.
Be sure your website works both with and without the “www” prefix. Some people will type this in before they head to your site as a force of habit, and some may not. You should make sure that customers will be directed to your site either way, or you may have some confused people on your hands.
Always implement powerful site-searching capabilities when designing a large website. Make sure you add a search box allowing your viewers to search for terms in your site. FreeFind and Google both offer search plugins that can easily be added to your website.
Organize your links and avoid putting too many links in one area of your site. Doing this can confuse visitors and make them leave your site. If you do have many low- to mid-importance links, emulate the “blogrolls” seen in many blogs and tuck them away in a column on the right side of the page.
When you have some general web designing knowledge under your belt, you’ll have the ability to start trying different elements to find out what fits your needs. The tips you learned showed you how easy it can be. Use the tips you’ve read here, and start applying them to your own site.